H.R. Owen, the UK’s leading luxury automotive dealer group, has opened its innovative Lotus Cardiff pop-up showroom at Cardiff City Stadium, marking an expansion into Wales and the surrounding regions.
The unique pop-up showroom, located within the Cardiff City Stadium, showcases select models from the Lotus range, including the all-electric Eletre hyper-SUV, the electric four-door Emeya hyper-GT delivering up to 905 bhp and the driver-focused Emira sports car, along with access to the revolutionary Evija hypercar.
Located at Cardiff City Stadium, the new pop-up complements H.R. Owen’s existing Lotus operations at Hatfield, Manchester and Mayfair, working in perfect unison to provide comprehensive sales and aftersales support for customers across Wales and the South West. The facility operates by appointment to ensure personalised service and tailored experiences.
H.R. Owen, which has over 90 years of luxury automotive retail experience and represents world-leading brands including Aston Martin, Bentley, Bugatti, Ferrari, Lamborghini, Maserati, Rolls-Royce, BAC, Rimac, Czinger and Hennessey, welcomed Lotus to its portfolio in February 2024.
Ken Choo, CEO of H.R. Owen, said: “Lotus Cardiff brings the Lotus brand directly to customers in Wales through a unique stadium partnership. It’s a part of H.R. Owen’s commitment to making these vehicles accessible to discerning customers across the UK, combining Lotus’s British automotive heritage with the passion and energy of Cardiff City Football Club.”
The new Lotus Cardiff pop-up showroom is open now by appointment, contact us today to arrange your Lotus experience.
